— WHO WE ARE
Websem is a Romanian digital marketing agency, founded in 2013, specialising in AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) — brand visibility inside answers generated by ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews — alongside classic SEO, PPC and AI automation.
BRD, Catena, Christian Tour, Bitdefender, Desitin, Dr. Reddy's, Dr. Max, Egger, Engie, Farmacia Dona, Geberit, MOL, NorthPharma, Yves Rocher, Daewoo, GCT, GoChinaCars.
Official platform partners
4 original studies on how Romanian brands appear in AI-engine answers. Each publishes its full protocol and raw data under CC BY 4.0, with a DOI, so the analysis can be reproduced or disputed.
64% publish llms.txt, so it is already the dominant practice — yet the most-cited domain carries a plugin-generated file with none of the summary line the specification asks for.
86 of 87 answers name a major retailer, so this market is decided by position rather than presence: eMAG takes first place in 66 of its 82 mentions.
58% of answers name no major brand at all, and some brands are cited as sources without ever being named — Librarul: 14 citations, a single mention.
Average pairwise agreement between models is 18%, and no brand appears in all ten lists.
Platforme web · 3 pachete
De la vitrina Astro statică la aplicația full-stack cu admin propriu. Alegi după rezultat, noi construim arhitectura potrivită.
Pachet T1 · Aplicație
Platformă cu bază de date, nu site.
Next.js 16 · Payload · Neon · Stripe
Vezi pachetulPachet T2 · Site Next interactiv
Next.js rapid și interactiv, €0 cost server.
Next.js · React · Tailwind · Vercel
Vezi pachetulPachet T3 · Vitrină Astro
Vitrină Astro 100% statică, premium.
Astro · Tailwind · GSAP · Edge
Vezi pachetulServices
Four directions, every service at a glance. Each shippable in weeks, measurable from day one.
Latest projects
The case study shows how we built it. The link takes you straight to the live platform.
Why Websem
We're not an OpenAI reseller. We build on Claude, GPT, Gemini, open-source. We pick the right model for each case.
First working MVP in 2-4 weeks. Not 6 months of discovery. We iterate in production, with real data — not slides.
Automatic KPI tracking via GTM + CAPI. See ROI in real-time, not in quarterly reports.
English + Romanian from day one. Scale to external markets without rewriting the site or retraining the chatbot.
Results
Three representative projects — measured by business KPIs, not vanity metrics.
An AI consultant trained on the brand's catalogue: 20+ questions per session, against 2–3 on a generic button-driven chatbot. Published case study.
Position 2 in Google on the category's head term, at €0 cost per click. Published case study.
Rank 1 on “hearing aids”, 2.5× leads, 100+ clinics on the map. Partnership since 2021.
A 30-minute call. We clearly explain what we'd build for you and what it costs. No pitch, no slides.
