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GEO

GEO (Generative Engine Optimization)

Optimizing presence for generative engines and AI assistants (ChatGPT, Perplexity, Claude, AI Overviews). The complement to classic SEO in the era of conversational search.

“GEO” is part of Glossary · Google AI Ads — part of the Atlas, Websem's reference of AI search, marketing and data terms.