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WebSEM

Broad Match

Broad Match (reinventat)

The widest match type, which in the AI era no longer means “vague match” but machine-learning interpretation of intent. Google positions it as a broad theme, not an exact word.

Related terms

“Broad Match” is part of Glossary · Google AI Ads — part of the Atlas, Websem's reference of AI search, marketing and data terms.

See Glossary · Google AI Ads →Atlas →